Issue No. 203 – September 2022 : Safar 1444

Exchange of knowledge and conducting of trade are the lifeblood in the development of nations. Countries are no longer individual islands but are traders of the global village in a borderless cyber world.

There is always a never-ending string of fairs locally and internationally at any given point in time aimed at different segments of the market showcasing the latest trends and products. Some events become entrenched as repeat annual events.

Without question the Malaysian International Halaal Showcase (MIHAS) has now become a proven and universal event on the world calendar. The largest of its kind with over 1200 exhibitors, it is organised by the Malaysian government through the Malaysia External Trade Development Corporation (MATRADE). Now in its eighteenth year it provides the most extensive platform to the global Halaal market and a forum for role players. Special emphasis on the agenda this year will be looking at innovation and sustainability. Themed “Diversifying Halal Possibilities,” it will be held from September 7th to 10th in Kuala Lumpur.

SANHA in its almost three decades of service constantly promotes the availability and accessibility of Halaal foods and services. It encourages its certified plants and subscribers to utilise these windows of opportunities as exhibitors and visitors, to seek out new technologies, latest trends, purchase or sell products and establish partnerships. Wherever possible it facilitates participation at fairs and exhibitions through information exchange and facilitating B2B networking.

SANHA’s senior management representatives together with key suppliers and members of our country’s Department of Trade, Industry and Competition will be present at the South African Pavilion and look forward to being of assistance to you.

The Noble Qur’an and the example of our Prophet Muhammad (peace be upon him) encouraged trade and enjoined Halaal earnings. In Chapter 4 Verse 29 it is stated, “…let there be amongst you traffic and trade by mutual goodwill”.